How I Turned Reddit Into a Win-Win Growth Engine

Three hours ago I got this notification which prompted me to finally get around to sharing how I've used Reddit over the past ten years for Rezi's advantage.

Let me say that again, I've been marketing Rezi on Reddit for 10 years.

How I've managed to do so has evolved significantly over this time so in this post I'll sort of walk you through the evolution of how its gone.

You'll hopefully walk away with a better understanding of Reddit as a marketing channel coupled with inspiration of creative, needle-moving strategies.

3 things I like about Reddit as a marketing channel

  1. Conversion based
  2. Passionate, knowledable, and volatile user base